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Jan 8, 2006, 5:02 PM
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Xbox 360 the Nissan URGE concept car news
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Nissan and Microsoft have merged automobile design and gaming technology to create the first-ever fully integrated gaming system within a vehicle. Conceived by Nissan Design America and equipped with the Xbox 360 the Nissan URGE concept car allows drivers (while parked) to play "Project Gotham Racing 3" using the car's own steering wheel, gas pedal and brake pedal while viewing the game on a flip-down seven-inch LCD screen.
The URGE, which will make its world debut at the 2006 North American International Auto Show on Jan. 9, offers a glimpse of how echo boomers are influencing the next generation of vehicle design. Implemented by the designers at Nissan Design America with the guidance of Microsoft engineers, the Nissan URGE delivers an immersive driving experience not available in any living room.
The URGE concept car is equipped with the award-winning "PGR 3," which
allows drivers to control a breathtaking trip through the streets of
five photo-realistic locations: New York City, London, Las Vegas, Tokyo
and the Nurburgring test track in Germany. "PGR 3" drivers view and
play the game on a flip-down LCD screen, which doubles as a rear-view
mirror when the car is being used for real driving. They control the
action using the Nissan URGE's race-inspired steering wheel, gas pedal
and brake pedal. A Nissan URGE driver can, for example, maneuver
through the streets of New York, park the car and fire up the Xbox 360,
then virtually race through the same streets using the same steering
wheel, gas pedal and brake pedal -- blurring fantasy and reality in a
way that the automotive world has never before seen. PGR 3 is developed
exclusively for Xbox 360 by Bizarre Creations Ltd. for Microsoft Game
Studios.
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